Experience authentic 1980s gaming nostalgia with this meticulously crafted brick-built replica of Nintendo's revolutionary handheld console. This adult collector's set features fully functional tactile buttons, rotating volume wheel, and two interchangeable Game Paks representing Super Mario Land and The Legend of Zelda: Link's Awakening - two of the most beloved titles in portable gaming history.
🗓️ Release Date: October 1, 2025
Precisely engineered near 1:1 scale replica measuring 8.5" tall, faithfully recreating every iconic detail including the distinctive gray color scheme, LCD screen bezels, and classic Nintendo branding that defined portable gaming.
Experience genuine button-pressing satisfaction with fully functional +Control Pad, A and B action buttons, SELECT and START controls, plus a rotating volume wheel - all engineered to replicate the original's distinctive tactile feedback.
Includes meticulously detailed brick-built cartridges for two gaming masterpieces: Super Mario Land (1989) - Mario's portable debut, and The Legend of Zelda: Link's Awakening (1993) - the beloved adventure that redefined handheld RPGs.
Part of LEGO's sophisticated Adults Welcome collection, this 18+ set combines advanced building techniques with nostalgic appeal, featuring premium packaging and detailed instruction booklet with historical gaming context.
Showcase gaming history with this conversation-starting centerpiece featuring museum-quality attention to detail, from the embossed Nintendo logo to the authentic button colors that instantly transport viewers to 1989.
The ultimate present for retro gaming aficionados, LEGO collectors, or anyone who experienced the magic of portable gaming's golden age. Bridges generational memories with timeless craftsmanship.
The LEGO Game Boy 72046 is scheduled for release on October 1, 2025, with initial availability exclusively through LEGO.com and LEGO Brand Retail stores. Wider retail availability expected in November 2025.
The set features two meticulously crafted Game Pak cartridges: Super Mario Land (1989) - the first Mario adventure designed specifically for portable gaming, and The Legend of Zelda: Link's Awakening (1993) - the acclaimed adventure that proved handheld games could deliver console-quality experiences.
This set is part of LEGO's Adults Welcome collection, designed specifically for ages 18+ with sophisticated building techniques and nostalgic appeal. The complexity and small parts make it unsuitable for younger children.
Yes! You can press the +Control Pad, A and B Buttons, and SELECT and START buttons, just like on the original Game Boy.
The LEGO Game Boy is built at a near 1:1 scale, making it almost the same size as the original 1989 Game Boy handheld.
Initially exclusive to LEGO.com, but will be available through other retailers like Amazon and Target after the launch period.